Businesses should embrace sustainability as an integral part of their corporate strategy. Or, as Peter Graf, GreenBiz.com reports, "put your business at risk." In his March 19th blog, he talks about the four steps in detail, but here is the condensed version...
"Four steps to sustainability success in your business.
1. Assess your organization and plan how you can incorporate sustainability in a strategic, holistic way.
2. Measure your business activities.
3. Take action.
4. Constantly monitor and adjust your plan."
These four steps also work well for sustainable meetings and events. Here is the link to the blog post for more to think about http://www.greenbiz.com/blog/2010/03/19/embrace-sustainability-put-business-at-risk?page=0%2C1