Alright, I know you are tired of hearing about water bottle savings. Bear with me...during GMIC we were able to track the cost of using sponsored water bottles and water stations instead of individual bottled water so I wanted to show you the actual results.
GMIC participants used eleven 5-gallon jugs, which is the equivalent of 7,040 ounces at a cost of $634.38.
For the same water consumption in 16 ounce bottles it would have been 440 bottles x $4.58 inclusive or $2,015.20. Resulting in a savings of $1380.82 for a conference of 225 people or just over $6 a person.
HOWEVER – this means that by filling up their own water bottles we provided, the average water consumption was the equivalent of only two bottled waters per person over three days. If individual bottles had been available, our experience has been that attendees would have taken more than one bottle each day. So if each attendee had taken just one bottle each day the total could have been as high as 675 bottles or $3,091.50.
A sponsorship opportunity and a cost savings. Case closed...I promise!
Tuesday, February 23, 2010
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