We set such great intentions. Our project teams were going to ask for and implement over 100 green meeting practices per client, track the progress, measure the outcomes and report to the world. Then it happened, the reality became far more difficult than we imagined and on several projects we fell short of achieving our goals.
Now, we are rethinking these aggressive goals, working together to figure out the best strategy moving forward, determined to set ourselves up for success not failure. We are taking our own advice about how this is a "journey" and "no one is 100%." While it hurts to admit our struggles (talk about transparency), it feels good to know this group of professionals is committed even if it means eating a little humble pie along the way.
This post is to let you know, WE GET IT. Some days it really "isn't easy being green," no matter how badly we want it to be otherwise. We are inspired by those of you who just keep on trying, everyday, no matter what and make a difference. We intend to do the same.
Tuesday, August 16, 2011
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It's better to aim high and fall short than to not do anything at all. Keep up the good work!
Thanks, Chris. Agreed, it is like the saying, "Shoot for the moon, you will land among the stars."
It also seems important to acknowledge the struggle along the way so we don't feel so alone in this work.
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